build a system that quantifies the performance of long tail social media marketing firms. be able to call the bullshit when companies aren't doing anything actionable.
lot of people are watching a Tai Lopez video, launching a website and starting a social media marketing company. Basically they borderline scamming individuals that are uneducated in the field.
a software that could give a non bias score on the performance of these companies. add a qualitative component and it because a big data play + a yelp for social media marketing firms.